Mercedes-Benz CEO Ola Källenius has acknowledged that the company’s push toward an all-electric future hasn’t gone according to plan. Originally targeting 2030 to go fully electric “where market conditions allow,” the brand is now backpedaling—confirming that internal combustion and hybrid engines will continue production well into the 2030s. This marks a significant pivot from their earlier EV-first narrative.The shift comes amid lagging consumer demand, rising EV costs, and insufficient charging infrastructure in several major markets. Mercedes now aims for a dual-path strategy, blending electric innovation with proven gas-powered performance. The move highlights a broader industry trend: legacy automakers are realizing that the EV transition will be slower and messier than initially forecasted.#MercedesBenz #EVStrategy #CombustionEngines #HybridPower #AutomotiveShift
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