Behavior Analysis

Analysis of the behavior map https://creabl.com/ allows you to understand whether the real paths of users correspond to the ideas of what the route to the targeted actions should look like. You can also see which materials are the most popular and which, on the contrary, cause the most user rejections. The report can also provide information on whether customers are looking at additional products or services before making a purchase. The "user path" compares traffic volumes from different sources and marketing channels, identifying user behavior patterns on the resource. Here you can see how users interact with the content of the site, analyze the effectiveness of the pages and the route. This report is similar to the Behavior Map, but here you can only view pages, without information about events or content group usage. To analyze how effectively users interact with a project, you can create a hypothetical ideal conversion path. By analyzing visits, including all movements, clicks and other user interactions with the site, you can get objective data about the usability of the project. This tool will help to eliminate logical or navigational errors and increase conversions. Looking at the map of links on the home page, you can find out which sections of the site users visit most often, and which - do not cause interest. This kind of analysis allows you to quickly find the elements that the site should change to increase conversions. Click Map provides information on which elements of the site are most clickable, even if they are not links. Such a report allows you to identify elements that users perceive as links, but they are not. In this case, it's worth making these elements links to pages on the site that are appropriate. Web analytics services and special plugins will help: - find out which user paths are the most popular, and how you can optimize the steps to target actions to improve conversion; - establish which pages and sections are visited more often and less often; - see at what stages the maximum traffic outflow occurs; - establish which elements of the interface design are perceived by visitors as links, which are not; - check how often the site materials are read to the end; - To get statistics of filling forms on the site; - analyze the behavior of visitors to a particular segment, etc.